Microsoft CEO admits repeatedly abandoning consumers was a mistake. In a recent interview, Microsoft CEO Satya Nadella said he failed, multiple times, to remain committed to consumers who have shown a commitment to Microsoft. Though he didnt mention Windows phone specifically, Nadella clearly failed in his commitment to Windows phone users. Reneging on a promise to make Windows phones if no one else did, withdrawing from markets where Windows phones thrived, a lack of marketing and failing to lead Universal Windows Platform UWP support with first party apps is a condemning litany of proof of Nadellas failed commitment to consumers. The cost of abandoning these users is higher than angering a few loyalists. Mobile platforms are key to developer, OEM, and consumer relationships. Theyre also the nexus for technologies such as smart homes, smart speakers, and wearables. Nadella severed Microsoft from all of these things, and its bridge to the future, when he abandoned Windows phone users. The allure of mixed reality and AIDuring the recent interview with business podcast Marketplaces Corner Office, Nadella said the following of Microsofts failure in mobile If you missed something you look at whats the next turn. Were. excited about the cloud And the next big wave Mixed Reality and AI. When asked of his most recent significant mistake, Nadella replied In many cases customers have already chosen to work with you, and yet you consciously or unconsciously abandon them to go work off on the new shiny object. Pursuing a shiny new mixed reality and AI future while abandoning Windows phone users may have burned Microsofts bridge to that future. Windows phones Catch 2. In his book, Hit Refresh Nadella said I did not get why the world needed the third ecosystem in phones, unless we changed the rules. If he plans to bring a unique device to market powered by Core OS he faced a difficult crossroads when deciding Windows 1. Mobiles future. Should he continue to allow Window phones, with their negative reputation, to remain in the market Or should he eradicate the platform and start fresh with a new product category unassociated with Microsofts failed smartphonesRick Astley Never Gonna Give You Up Official Music Video Listen On Spotify http Download Ricks Number 1 album 50. Download the free trial version below to get started. Doubleclick the downloaded file to install the software. If he chose the former, the negative narrative that surrounds Microsofts mobile attempts wouldve persisted. By eradicating phones, Nadella may silence that narrative before introducing something new. However, hitting refresh may cost vital consumer, developer and OEM relationships. Keeping Windows phone alive until a new device materializes, with a phase out thereafter, could have been a wiser choice. But Nadella likely saw a rejected platform coexisting with its new approach as an opportunity for product and message confusion. His choices were lose lose propositions. No developers, no bridge to the future. Purging Windows phones may have been the wrong choice if Nadella wants developer support for whats next. With no mobile platform developers lose interest. In addition to other efforts, Microsoft could have built standard setting, first party UWP apps to communicate a commitment to and confidence in its own platform. Developers may have followed suit. Nadella focused on other platforms instead. Without developers, UWPs future, which serves Microsofts entire device family not just phones, is in trouble. Though Microsoft hopes Windows 1. Tesco Download Manager. S will draw developers to UWP, most are mobile focused. Nadella has removed what little incentive they had. Consequently, the Windows Store and Microsofts non phone mobile vision, including cellular PCs and Holo. Lens, will suffer. Developers dont love Microsoft. Abandoned OEMs and the loss of future markets. Sadly, HP and other OEMs suffered the same mishandling by Microsoft as consumers. Nadellas broken consumer, developer, and OEM relationships will invariably affect the companys future. Mixed reality, wearables and AI supported ambient computing will need developers, OEMs and consumers. Without a mobile platform and its associated developer and OEM relationships, Microsoft has no bridge from the present to its vision of the future. Will lack of consumer focus hurt Microsofts future Killing Windows 1. Mobile following a history of abandoning Windows phone users will likely have a more profound future impact than Nadella anticipates. Hitting refresh. Microsoft Corporate Vice President Joe Belfiores recent Windows phone tweets were specific to Windows 1. Mobile. If events continue playing out as outlined, Microsofts project Andromeda may yield a unique Core OS powered device. Still, rather than hitting refresh, perhaps Nadella should have recommitted to Windows Mobile. That would have preserved relationships needed for this potential device and Microsofts broader future vision. Why the death of Windows 1. Windows 7 Ultimate Pre Activated Iso Free Download here. Mobile is a good thing. On the other hand, technological shifts toward a more connected 5. G and edge computing future, supported by cross platform progressive web apps, AI and bots, may transform the dynamic between developers, OEMs, consumers and Microsoft, from what we see with the current the app model. Only time will tell. Polyphonic Ringtones Free. Ringers. net. Free. Ringers. net offers unlimited and free ringtones, MP3 ringtones, polyphonic ringtones, wallpaper, screensavers, music ringtones, true tones, real ringtones and real tone downloads for a one time only membership fee. Supported carriers Verizon, Sprint, AT T, Cingular, T Mobile, Alltel, Cricket, Metro PCS, Nextel, Rogers, Bell Mobility, Qwest, Suncom, US Cellular, Cellular. One, Helio, Fido, TRACFONE, NET1. Cincinnati Bell, Unicel, Sask. Tel, MTS, Virgin Mobile, Aliant, Edge Wireless, Dobson, Western Wireless, Boost Mobile, RCC, Embarq, Northern. Tel, Cityfone, Corr Wireless, Surewest and many more. See our Compatible Phones page for details. Supported phones Motorola, Samsung, Nokia, LG, Blackberry, Sanyo, Palm. One, Treo, Apple, Sony, Sony Ericsson, Kyocera, Audiovox, HTC, Toshiba, UTStarcom, Pantech, Siemens, Panasonic and many more. See our Compatible Phones page for detailed models.